Il design italiano non è solo legato alla forma degli oggetti. Secondo Luciano Galimberti, presidente dell’Associazione per il Design Industriale che conferisce ogni due anni l’ambitissimo Compasso d’Oro “parla tanti linguaggi diversi, è un sorta di Dna del nostro tessuto industriale”. Spesso le aziende italiane, infatti, “fanno design in modo totalmente inconsapevole. Noi cerchiamo di dargli voce”. E per traghettare il Made in Italy nel futuro “va irrobustita la filiera, così ci si rende competitivi”
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